Cranium Furniture
Have you ever heard of a round bed? Yep, it exists - our challenge was to make it known. Cranium Furniture presented an interesting product with a very distinct and finely tuned target market. They needed help spreading the word and attracting customers to their website. Then enticing those customers with this contemporary round bed experience.
Usman Group recognized the need for smart search engine copy that revolved around this unique product and target market. We also understood that this bed was about the overall living experience and crafted copy that spoke to a sense of style.
With a user friendly website that speaks style, Usman Group and Cranium Furniture are looking to build a community of round bed enthusiasts.
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